JUVÉDERM – Let´s break some barriers with compliments

Category
andcourage
About This Project

Let´s talk about beauty treatments 

We developed a smart communication social media strategy that breaks through the barricades in a soft but empowering voice. 
Charlotte Würdig kicked off the campaign by speaking out compliments to strangers on the street. Its about self-determination and self-confidence.
„If it makes you feel beautiful – then do it!“  
(Juvéderm)